Over £15,000 raised for our 2013 Charity of the Year

Our Charity of the Year for 2013 ‘CRY (Cardiac Risk in the Young)’ has proved to be very popular with our employees, seeing fundraising for them reach an all-time high! Our fundraising target was to raise the same as the previous year and hopefully a little more, agreeing £10,500 was ambitious, but hopefully achievable.

CRY Heart Logo

Our aim was to raise money towards the purchase of a Vivid i. This is a high-performance, battery-operated, ultra-portable diagnostic Ultrasound system that provides exceptional image quality. The demand for screening with CRY has increased by 50% in the last year; they tested over 12,000 fit and healthy young people between the age of 14 and 35 in 2012. Such equipment is essential for CRY to continue with their screening programme, to save as many lives as possible.

We organised a full timetable of fundraising events throughout the year which included our usual & popular favourites such as the Family Fun Day & Charity Quiz Night and also tried out some new ones, such as the Inter-hotel Football Tournament and the CRY London Bridges Walk, where over 40 Four Pillars employees and friends took to the pavements of London to raise money for this deserving charity.

Charity Presentation

There were also some big personal fundraising efforts from our running enthusiasts (and those who were just crazy enough to say yes!) and we even had someone throw themselves out of a plane to raise money! Our Hotels, Spa’s and Sales team all took part by each organising regular raffles and with various merchandise sales, we are delighted to announce that we have raised a colossal… £15,385!

Needless to say, we would like to thank absolutely everyone who has helped to raise this wonderful total for CRY, for which are sure they will be delighted. Thank you to everyone who has donated their time, money and effort into a fantastic year of fundraising.

CRY was founded in 1995 to provide support and information on cardiac risk in young people. CRY operates cardiac screening programmes, funds cardiac research, provides a support network to young people who have been diagnosed with cardiac conditions and also a bereavement support service to families who have suffered a loss of someone young with a cardiac condition.

For further details on CRY visit www.c-r-y.org.uk or call 01737 363 222

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